Why Adoption Matters - GenAI Journey of a German Insurance Company

How can established companies unlock the true value of Generative AI when its practical applications are still being discovered? This session details the journey of SIGNAL IDUNA, a leading German insurer, which addressed challenges like demographic shifts and efficiency demands by prioritizing adoption over traditional analysis.

Following a "first use, then case" philosophy, I will share key learnings from our initial lighthouse projects and discuss the critical hurdles encountered. Join this session to learn why widespread, hands-on adoption is the most crucial step in transforming GenAI's potential into tangible business impact.