Inside NetApp: 3 Questions for Sabrina Kasper, AI Sales Lead at NetApp
As part of our “3 Questions” partner series, we spoke with Sabrina Kasper, AI Sales Lead DACH at NetApp, about the role of Artificial Intelligence in real-world digital transformation. She shares how NetApp empowers customers to move beyond AI hype and tackle the real challenge: building resilient, intelligent data infrastructures that enable AI at scale.
1. How does Artificial Intelligence influence NetApp’s innovation strategy?
AI is at the core of NetApp’s own operations, our product portfolio, and the way we support customers. We use AI to enhance predictive analytics, automation, and intelligent data services – all of which optimize storage and improve operational efficiency. For our customers, AI is not just a strategic topic, but a competitive necessity. To truly leverage it, organizations need more than algorithms – they need intelligent, secure, and scalable data infrastructure.
2. What are the main challenges you encounter when integrating AI into your solutions – and how do you overcome them?
Scaling AI experiments from lab to production is one of the biggest hurdles. Customers often struggle with fragmented data environments, privacy and compliance, and infrastructure bottlenecks. NetApp addresses these challenges by providing unified, intelligent data management solutions that simplify data access, ensure compliance, and deliver built-in security and scalability across hybrid and multicloud environments.
3. How does NetApp ensure the security and trustworthiness of AI-based solutions – especially when it comes to data protection?
Trust begins with how you protect and manage your data. NetApp combines strong encryption, role-based access control, and AI-driven threat detection to ensure data is protected at all times. In addition, we help customers classify sensitive information, secure PII, and implement model versioning for transparency in AI deployments. Looking ahead, NetApp is actively preparing customers for quantum-era security challenges through the adoption of post-quantum cryptography and future-ready security strategies.
Sabrina Kasper
